Confined to its compliance dimension or disconnected from the company’s business strategy, CSR cannot deploy its multiple benefits.
Thanks to the practice of partnership and collective intelligence, CSR proves to be a powerful lever of innovation and, on the social level, of strong motivation of employees.
Thanks to more than 15 years of experience in SMEs and large groups, we understand your challenges and operational constraints. Our approach, based on this experience, is centered around 3 key concepts.
Activate your CSR
with our 3 “C” method:
CO-BUILDING
Your managers and teams are the key players of your company’s transformation. Raise their awareness, train them, engage them , collectively and in a cross-functional way, is a key factor for cohesion, for creativity and for success of your CSR journey.
CONSISTENCY
On site visits and interviews with your teams allows us to understand your activity’s key drivers. Engaging in a dialogue with your external stakeholders (customers, suppliers, local authorities, associations, …) allows us to understand your CSR key challenges. Your CSR strategy will have much more impact if it is consistent with your company’s culture, expertise and your employees’ skills. and when it meets the expectations of your stakeholers.
CONVERGENCE
CSR provides for an average performance increase of 13%* compared to those companies which do not integrate CSR in their strategy. Only when really integrated to your business activity and when guiding your choices and strategic decisions can CSR reveal its best results in terms of global performance. The more ambitious your CSR strategy is, the more it contributes to your company’s performance by opening new markets, by gaining competitive advantages and by growing customer and employee loyalty.
*source : France stratégies study 2016, panel of 8500 companies